Zoomlion Makes a Strong Appearance at bauma Germany
On April 7th, local time, the bauma 2025 exhibition kicked off at the New International Expo Center in Munich, Germany. At 10:28 AM, Mr. Zhan Chunxin, Chairman and CEO of Zoomlion, along with the executive team, launched the company’s theme exhibition titled “Green · Intelligent Manufacturing, Building a Beautiful World Together.” On the day of the event, new product releases from various sectors of the company continued, with intensive product sales and strategic cooperation agreements being signed, and global customers engaging in continuous discussions. At this prestigious industry exchange event where top global brands gathered, Zoomlion’s expanding global customer base not only showcased the results of the company’s global development but also highlighted the role of Chinese equipment manufacturing companies, represented by Zoomlion, in leading the trends of digital, intelligent, and green development in the industry.
At this exhibition, Zoomlion showcased over 60 flagship products from nine categories including construction cranes, concrete machinery, mining machinery, earthmoving machinery, aerial work machinery, and more. The company also presented system solutions such as smart construction sites and intelligent services. These products and digital solutions reflect Zoomlion's latest innovations in the fields of intelligence, digitalization, and green technology. Since the opening of the exhibition, Zoomlion has seen continuous signings for its products across various lines.
Leveraging strong technological and product innovation capabilities, Zoomlion introduced 7 brand-new products among the 10 earthmoving machinery products on display. These products not only offer excellent quality and comfort, but some models also feature innovative technologies such as 5G remote control, AI-based 360-degree panoramic monitoring, assisted construction/semi-automatic control, and electric-drive energy recovery. The high-end products designed for smart, green, and safe construction attracted much attention.
One of Zoomlion's high-end products, the “THE HIGHEST TELESCOPIC BOOMLIFT IN EUROPE” label was prominently displayed on the 72-meter aerial work platform, symbolizing both strength and technological confidence. In recent years, Zoomlion has successively created 68-meter, 72-meter, and 82-meter products, setting new world records. Based on overseas market demand, the 72-meter product was exhibited and successfully delivered to Nordic customers, making it the tallest aerial work platform in Europe.
The towering R800-40 Aurora Green tower crane was the only Chinese brand tower crane at this year's bauma and is the largest tonnage tower crane Zoomlion has showcased in the European market. Its massive four supporting "legs" are emblazoned with construction projects from globally renowned sites, such as the Astana Expo and Lusail Sports Complex, displaying its rich applications in venues, bridges, and power plants. Upon its debut, the crane won numerous orders for its safety, efficiency, and ease of transportation.
Zoomlion also showcased 6 models of concrete machinery, each with unique features. For example, the 70-meter pump truck incorporates the company’s globally innovative hollow arm frame topology structure, making it lightweight and reliable while being energy-efficient and environmentally friendly. The fully electric concrete mixer truck uses a high-efficiency power chain composed of batteries, motors, fast-charging systems, and integrated electronic controls, achieving zero emissions and significantly reducing energy consumption. The concrete pump truck is equipped with industry-leading intelligent support functions and supports remote upgrades and intelligent fault diagnostics, enabling easier management.
Zoomlion’s exhibition of construction cranes was also noteworthy. Two all-terrain cranes have passed the European Union’s most stringent road regulations and are equipped with various travel modes, including high-speed, city, and heavy-load modes, meeting the road requirements of different regions worldwide. These cranes offer rich configuration options and a wide operational range, covering a broad range of lifting needs across global markets.
Zoomlion presented some of its system solutions that integrate industrial Internet, AI, big data, and new energy technologies at the exhibition. A customer from Poland remotely operated a tower crane located in Changde, Hunan, China, and praised the smooth system response by saying, “Wow, it really understands me!” Another highlight was Zoomlion’s smart mining solutions, which leverage the company’s intelligent equipment and digital technology foundation. These solutions, with a focus on “driverless mining trucks + remote control,” realize fully automated operations for mining, excavation, transportation, and unloading, improving safety and operational efficiency from the source.
In recent years, thanks to its unique overseas business system based on "end-to-end, digitalization, and localization," Zoomlion has been able to connect end-to-end with customers and markets, offering products that closely align with local market needs and providing fast customer responses, which have been increasingly favored by customers.
For example, more than 20 products on display at this exhibition were locally manufactured in Europe by Zoomlion. Whether it’s product performance, technology, standards, or appearance, they all meet the demands and preferences of the local market. The exhibited 72-ton and 62-ton articulated cranes were built with renowned European brand chassis, assembled at Zoomlion's German factory, and fully meet the European EN12999 standards, having obtained CE certification. The R800-40 flat-top tower crane is also produced in China and assembled in Europe, enabling quick delivery and providing efficient service support.
On the eve of the bauma exhibition, the second phase of Zoomlion's German factory project was officially launched. In February, the Hungary high-tech smart factory was also announced. Zoomlion is continually deepening its global industrial layout. Currently, Zoomlion has 11 R&D and manufacturing bases overseas, with over 400 overseas outlets, 210 service parts warehouses, and more than 6,300 overseas employees. The comprehensive global layout and expanding workforce significantly enhance the company’s global delivery and response capabilities, creating greater value for customers and driving the rapid growth of its overseas business.
On the first day of the exhibition, in addition to series of customer and local business cooperation agreements, Chairman and CEO Zhan Chunxin and relevant executives also held in-depth talks with customers and financial institutions from around the world to strengthen cooperation. Their close connection with international markets and customers further demonstrated Zoomlion’s commitment to deepening internationalization and providing all-around services, reinforcing the confidence in future cooperation.
Vice President Yuan Ye delivered a speech at the opening ceremony of Zoomlion’s booth, stating, “The bauma exhibition provides a solid bridge for global industry exchange and deepened cooperation. Zoomlion will take this opportunity to work with friends from around the world to explore new paths of innovation and cooperation, using higher-end, smarter, and greener products to build our beautiful world together.”